# A weekday in Villajoyosa: kayaking round the coves, rice by the harbour and a chocolate factory

Three hours kayaking round the southern coves with a snorkelling stop, rice beside the Yacht Club, the coloured houses and an afternoon visit to the Valor Chocolate Museum.

Fuente: https://www.geocalia.com/en/spain/valencian-community/villajoyosa/itineraries/kayak-rice-and-chocolate · Revisado: 2026-11-13

## El día
- 09:00 · Salida: 30 min by car (motorway towards Benidorm; exit for Paraíso beach, south of the town)
- 09:30 · Kayaking along the Southern Coves of Villajoyosa to the Torre del Xarco (Alicante Aventura · 3 h · €39 adults, €12 ages 4 to 9 · arrive 15 min early and confirm the time when booking) · Alicante Aventura, From €39 per adult
  - 15 min by car
- 13:30 · Hogar del Pescador Restaurant (rice dishes and fish from the fish market · booking) · Hogar del Pescador Restaurant, €€€
  - 15 min on foot
- 15:45 · Old town, wall and colourful houses (wall, fortress-church and Costera de la Mar)
  - 12 min on foot
- 17:00 · Valor Chocolate Museum and factory view (Chocolates Valor · 17:00 tour in Spanish · 45 min with tasting) · Chocolates Valor
- 18:00 · Vuelta (In Alicante around 18:30)

This plan changes the usual order in Villajoyosa: the sea first, the chocolate afterwards. It works from Monday to Friday, because that is when the Valor Chocolate Museum has afternoon sessions; on Saturday it opens only in the morning and on Sunday it is closed.

## The day, step by step

9:00 · Set off. From Alicante, about 30 minutes on the motorway towards Benidorm. The Alicante Aventura base is on Paraíso beach, at the southern end of the municipality: park outside and go in on foot.

9:30 · Kayaking round the coves. Three hours in a double kayak past Bon Nou, l'Esparrelló and La Caleta and, if the sea allows, as far as the Torre del Xarco, with a stop to swim with mask and snorkel. €39 per adult and €12 per child aged 4 to 9. Bring water shoes that hold the heel and dry clothes.

13:30 · Hogar del Pescador. Next to the Yacht Club, open since 1970: rice dishes and fish from the town's fish market. Book ahead.

15:45 · Old town. Climb the Costera de la Mar to the 16th-century wall and the fortress-church, and go back to the shore to see the coloured houses from the beach.

17:00 · Valor Chocolate Museum. A 45-minute guided visit with audiovisual, cocoa room, a view of the factory and a tasting. Arrive five minutes early: once it has started, you cannot enter.

18:00 · Head home. In Alicante around 18:30.

## With teenagers or little ones

With children aged 4 to 9, the kayak works well: they sit between two adults. With teenagers from age 10 who want something more, swap the kayak for the Ali Sub try dive at Benidorm island, with its own instructor and down to 6 metres; it takes about four hours, so lunch is later.

## Cómo llegar

### By car
Motorway from Alicante. From the kayak to the centre you have to move the car; after that it is all on foot. The Valor museum has no car park.

## Consejos

### Book all three things
The kayak on the Alicante Aventura website, the table at the Hogar del Pescador and, if you can, the Valor session.

### Dry clothes in the car
You come out of the kayak wet and go straight to lunch.

## Cuándo no ir

A Saturday or a Sunday: the Valor Museum does not run afternoon visits.

## Preguntas frecuentes

### How much does the day cost?
The kayak, €39; lunch at the Hogar del Pescador, €35 to €60.

### Is it suitable for small children?
Yes, from age 4 in the kayak, with an adult.

### What if the sea is rough?
If Alicante Aventura cancels the outing, it refunds the amount or changes the date. Do Vilamuseu in the morning.